Industry News

Russ Brenan shifts gears at Kawasaki Motors Corp.

Irvine, CA – Russ Brenan, a 13-year veteran of the marketing team at Kawasaki Motors Corp. U.S.A., has been named senior advisor, government relations and public affairs for the powersports products company. Brenan takes over a department that had been led for more than 30 years by Roger Hagie, who retired.

Most recently serving as Kawasaki’s advertising supervisor, Brenan had also spent several years in the company’s public relations department, as public relations supervisor, trade/enthusiast media supervisor, and senior coordinator, advertising and public relations. Prior to joining Kawasaki, he was a key account manager and contemporary marketing team supervisor with Anheuser-Busch Inc.

Brenan becomes the company’s primary conduit between Kawasaki’s product development efforts and the regulatory community. He will oversee all components of the company’s outreach in this area and will also represent the product marketer on numerous industry association boards and committees.

He will be active in all product categories, including motorcycles, all-terrain vehicles, utility vehicles, and personal watercraft.

“His intimate knowledge of both the technical and usage aspects of all Kawasaki products will be a significant benefit to the company as he works to assure compliance with all applicable regulations,” said Shinichiro Yokoyama, General Manager, Product Advancement and Racing.

Brenan holds a Bachelor of Science degree in business management from Arizona State University, as well as a certificate in leadership development from Chapman University.

About Kawasaki Motors Corp., U.S.A.: ATVs, Motorcycles, Utility Vehicles, Watercraft and Power Products are just some of the unique consumer products that have made the Kawasaki brand a household name around the world. From the class leading Ninja® sportbikes and thundering Vulcan™ cruisers to the rugged Brute Force™ ATVs, MULE™ utility vehicles and JET SKI® watercraft, Kawasaki products lead the powersports industry around the globe. The secret of Kawasaki’s success is in designing and manufacturing products that offer balanced performance, high quality, reliability and excellent fit and finish. So take a look at what Kawasaki has to offer you in the way of Leading Edge products!

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