Valcourt, Quebec, July 1, 2025 – Can-Am is teaming up with Second Century Habitat Fund (SCHF) of South Dakota to support wildlife habitat preservation through a unique fundraising initiative. At the heart of the campaign is a custom 2025 Can-Am Defender MAX Limited, purpose-built for hunters and outdoor enthusiasts, which will be awarded to one lucky donor through a public raffle.
Included Can-Am OEM vehicle accessories:
- Winch
- Light bar
- Roof racks
- Front rack
- In-cab and external gun racks
- Heavy-duty front bumper
Funds raised through the raffle will directly support SCHF’s mission to conserve and expand grassland habitat across South Dakota. SCHF primarily works with landowners to convert marginal or less desirable cropland into habitat, providing an opportunity for public hunting on private lands – a win-win for everyone, including future generations. This initiative aligns with Can-Am’s ongoing commitment to the outdoor community and to protecting the wild spaces that fuel off-road adventure.
“The Can-Am Defender is more than just a prize, it’s a symbol of our shared passion for the outdoors,” said Julie Tourville, Director, Global Marketing, Can-Am Off-Road. “We’re thrilled to team up with Second Century Habitat Fund and support their essential work. Whether you’re a hunter, landowner, or outdoor explorer, the Defender is an invaluable machine that offers endless versatility and works just as hard as it plays. We’re proud to support SCHF’s conservation mission and look forward to presenting the winner with this special Defender MAX Limited.”
The Can-Am Defender side-by-side vehicle was donated by Can-Am and will be on display across South Dakota throughout the campaign. The raffle is open to residents across the U.S., and funds raised will help ensure South Dakota’s hunting legacy lives on for future generations.
The campaign will culminate with a presence at the 2025 South Dakota Governor’s Hunt, October 24-25, in Sioux Falls, where Can-Am will join SCHF and community leaders for a final fundraising push and pheasant hunting event.
To enter the raffle, visit the SCHF website.
2025 Can-Am Defender MAX Limited
Each $20 donation earns one entry to win the Can-Am Defender. Additional donation tiers offer more entries per dollar. For example, a $50 donation earns 3 entries, and a $100 donation earns 10. There is no limit to the number of entries an individual can purchase. Every ticket purchased will directly support SCHF – you’re not just entering to win, you’re investing in the future of South Dakota land, wildlife, and outdoor heritage.
About Second Century Habitat Fund
Second Century Habitat Fund is a dedicated nonprofit 501(c)(3) committed to protecting South Dakota’s legendary pheasant habitat and the natural beauty of our grasslands. We’re more than a conservation group, we’re champions of an enduring sporting heritage, driven by the vision to preserve South Dakota’s outdoor traditions for future generations.
Our work is fueled by the passion of landowners, business leaders, pheasant preserve operators, and community advocates who serve on our Board of Directors. Together, we’re creating lasting change by raising funds, educating landowners, and supporting vital conservation projects that sustain pheasant populations and enrich South Dakota’s landscape.
Learn more at www.sdhabitatfund.com.
About BRP
BRP Inc. is a global leader in the world of powersports products, propulsion systems and boats built on over 80 years of ingenuity and intensive consumer focus. Through its portfolio of industry-leading and distinctive brands featuring Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am on and off-road vehicles, Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft, BRP unlocks exhilarating adventures and provides access to experiences across different playgrounds. The Company completes its lines of products with a dedicated parts, accessories and apparel portfolio to fully optimize the riding experience. Committed to growing responsibly, BRP is developing electric models for its existing product lines. Headquartered in Quebec, Canada, BRP had annual sales of CA$7.8 billion from over 130 countries and employed approximately 16,500 driven, resourceful people as of January 31, 2025.
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Manitou, Quintrex, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
